February 2012
2 posts
14 tags
19 tags
August 2011
4 posts
7 tags
Best of the Internetz Returns
Well, we’ve had a bit of a hiatus lately but I’ve finished my travels and am back on board. What you may not know though, is that there have been some pretty major changes, which have happened. Not only did I finish up at LOUD Sydney, but I kept my bags packed and headed to Singapore to start at BBH to become their new Engagement Planner. If you are interested in hearing more about the move, check...
July 2011
1 post
Love this idea. Swiss city, Lucerne, is doing their bit to change behaviour for good by making putting your rubbish in the bin fun. Simple and unobtrusive but I’ll bet it’s effective. Only wish it was in action when I was there recently (bragging rights).
(Photos from PSFK)
May 2011
1 post
Like any good tourist, I popped into Piccadilly Circle whilst in London. While most of the billboards showed just straight ads, a series of ads by McDonalds caught my attention.
Urging people to line up with the various iconic London images when they are taking their photos of the famous intersection, this to me, it’s a perfect example of digital media. It gives people something...
April 2011
5 posts
Well I’m hitting the road and seeing the world for a few months and while I’d like to say I’ll still be regularly updating this, let’s be realistic. Asia, Europe and the US call so it’s time for a break.
But I’ll be back. Stay tuned.
5 tags
“In a way, there’s an immaturity to our relationship with technology. It’s still...”
– NY Times - Social FOMO
7 tags
Best of the Internetz 15
Twitter to launch brand pages (rumour)
Yes, word on the grapevine is that Twitter is set to launch brand pages similar to Facebook’s pages to allow brands more space to communicate with followers. If this is in fact true, this will be a major change to Twitter and something which will either make it or break it. My prediction – it will break it. We already have FB so we don’t need a copycat. Stay...
8 tags
Best of the Internetz 14
Google gets +1
In a direct move to combat Facebook’s “like” button, Google have introduced the “+1” button. The button will appear on articles, websites, etc for you to click and give your “public stamp of approval” towards. While I love the idea of “+1” as it taps into an already well-used terminology and acts as more of a indication of agreement, be it good or bad, rather than the positivity of...
1 tag
March 2011
12 posts
3 tags
5 tags
Best of the Internetz 13
Ok, well this week is shaping up to be a bit of a Google edition, so forgive the apparent favouritism, it’s not intended but there has been some interesting things going on over there.
Google goes Gaga
In an interview dubbed “one of the most watchable pieces of tech-related content ever produced”, Lady Gaga popped into the Google offices for a 73 minute chat. Taking questions from fans via...
2 tags
6 tags
Creativity for Good
Last week kicked off the beginning of LOUD’s Revolution Sessions. Rather than just show advertising from around the world, I decided to try and inspire people to use their skills to help improve our community and perhaps even the world (yes, let’s aim big). In short, it was Creativity for Good. The presentation is below.
Creativity for good
3 tags
Best of the Internetz 12
Ok, so this is probably the most exciting time of the year. SXSW has just finished up and the internet is buzzing with the potential that was unveiled at the conference. For those that don’t know, SXSW (South by Southwest) is the premier event for all things interactive, film and music. This is where the bar is set for what the world will be doing online, watching and listening to for the next...
6 tags
10 days as a single parent - Days 4-6
It’s the weekend!
She’s off to a friend’s house for the weekend so no parental duties for a few days. And just when I had got used to this whole lunch making, homework doing, dinner cooking business. But even though I may not have seen her for a few days, didn’t mean she wasn’t right here with me, because every few hours I’d receive another text message letting...
5 tags
10 days as a single parent - Day 3
Well the bike wasn’t a winner but nobody’s a loser at school these days so I guess we did ok. Right?
So her favourite subject at school is apparently computers. What they do in computers is hard to tell though. She says they play games. I hope they do more than that. On one half you have a generation of children growing up in the most connected world ever experienced and children...
2 tags
5 tags
10 days as a single parent - Day 2
Does a 9 year old need a mobile phone? And do they understand etiquette associated with mobile phone usage? Such was the dilemma I was faced with when I picked her up from after school care today as I was berated by her teacher for allowing her to take a phone to school and that she was using it to take photos of people.
Her school allows students to take mobiles to school, however they are not...
4 tags
10 days as a single parent - Day 1
If you follow my Twitter stream, you probably caught the fact that I am playing mum to my 9 year old cousin for 10 days. Being essentially homeless before I pack my suitcase and begin an around the world trip next month, the offer of a house in my old hood 5 mins from the city was just too tempting, even if the offer did come with a 9 year old only child in tow. To make the most of it, I’ve...
5 tags
Best of the Internetz 11
Well it’s the pre-SXSW edition of BOTI this week, and let me just say, I am freakin’ excited for next week. If the twitter stream is anything to go by, it’s going to be a highlight edition. But let’s not get ahead of ourselves, we still have this week to get through and there were actually still quite a few substantial announcements to document.
Al Jazeera’s new Facebook...
9 tags
Best of the Internetz 10
TED – The Rediscovery of Wonder Last week the brightest thinkers from round the world congregated in Long Beach, California for the TED 2011 Conference. Speakers included Bill Gates talking about schools and Wael Ghonim giving an insiders view into the Egyptian revolution. If you didn’t get up at 3.00am to watch the simulcast in Bondi, you can catch a snapshot of what you missed here:...
February 2011
7 posts
4 tags
Is the magazine doomed?
Of course not. But it does need to make some changes to keep competitive.
I love this concept store for Conde Nast which has popped up in London recently. Acting as a showcase of each of the magazines, the store recognises that if you want the magazine to hold a special place in readers’ minds, you need to make it worthy of that place from the get go. As much as I love the humble...
5 tags
Best of the Internetz 9
After a slight hiatus, BOTI is back, and there’s plenty to catch up on. ShopAlerts Something that has slipped under the radar recently is the news that American telco AT&T is launching “ShopAlerts” - a location based services that alerts users of special deals in their area. While we’ve seen programs like this from Foursquare and Facebook Deals, we’ve never seen something from a telco. It...
5 tags
Shred the Internet
I recently saw this campaign by Nike in Behance which I really liked. Dubbed “Shred the Internet” it’s kind of like Tony Hawk got interactive.
It takes the perspective that the world is one big skate park, so why not tap that on the internet? Making use of all the best spots on the net, you can Wall Ride on Facebook, Ollie a banner ad or Tail slide through Twitter.
What I...
1 tag
11 Things to Watch in 2011
Well we’ve got 11 months left of 2011 so what better time to list my 11 things to watch in 2011?
1. Apps beyond mobile - While nobody can argue the impact of apps on the mobile industry, this year people will start to understand how we can broaden their appeal as we see them infiltrate our TVs, cars, computers and gaming consoles. And that is just the start.
2. The evolution of the banner...
5 tags
Best of the Internetz 8
Groupon launches in Australia
Everyone likes a bargain, right? Well get together 100 or so of your best friends and bag yourself all the manicures, dinners and haircuts you can poke a stick at now that group buying powerhouse, Groupon, has launched in Australia under the guise of ‘Stardeals’. Unfortunately Groupon had to settle for the alternative name after a local brand refused to give up...
5 tags
Best of the Internetz 7
Google Art Project
If you’re an art lover who could easily wile away the hours in museums worldwide, then this is the initiative for you. Google have taken their street view technology and applied it to the top museums around the world to bring you all the masterpieces. Explore the museums and view the artworks in situ or look at the individual pieces in detail, zooming in as much as you’d like...
To my roomie, my bestie, my bro.
Today you left on the biggest trip of your life (so far). I know you are going to make the most of every opportunity that comes your way, and when things don’t go to plan you’ll turn it into an adventure. That all goes without saying, but there are some things which I hope you know but nonetheless need to be said.
Honky, you are the most generous person I know. Someone who always puts...
January 2011
5 posts
4 tags
Best of the Internetz 6
Facebook launch sponsored stories
Checked into Facebook Places or Liked a new Page lately? Well you might see your activity become the star of a new form of Facebook ad soon. Using people’s activity related to a brand, brands can now take this and feed it back to that person’s friends as a “Sponsored Story”.
Taking world of mouth to another level and blurring the lines between the owned,...
7 tags
Taking real action
It’s all about looking at things from a different perspective, right? I’m sure that is the reason why I love this idea from Gym-Pact, and not because I need a better incentive to use my gym membership than merely getting fit (what did that ever achieve?).
Gym-Pact turns the idea of a gym membership that plods along charging you every week no matter whether you use it or not,...
4 tags
Best of the Internetz 5
The CEO Step Down
Yes, this week saw two major players in the tech world step down from their thrones, much to the dismay of geeks worldwide. Apple’s Steve Jobs announced he was going on extended medical leave, leaving the tech giant without his genius touch. While we won’t see the effects of this for some months, he was the driving force behind their leading products so his absence will...
4 tags
Best of the Internetz 4 - New Years Special!
CES previews the future
The world’s biggest geeks have descended into the land of sin for the annual Consumer Electronics Show (CES) in Vegas this week. Showcasing all the latest and greatest in gadgets and technology, the expo gives the world their first peek into what will be dominating the shelves over 2011. So what should we be looking for?
Tablets. The iPad is just the beginning. Almost...
WatchThe art of the argument
December 2010
4 posts
5 tags
Best of the Internetz 3
Move over Farmville
From the makers of Farmville, the newest social game to hit our screens is Cityville and it’s the fastest growing game in social media history. With over 22 million users in 11 days signing up to play, the interesting bit will now be seeing whether they become as obsessed with it as they are about Farmville....
7 tags
2010: Year of the...
When we think of 2010 in years to come, how will it be remembered? While some may say it’s the year of the iPad, the year of the Bieber or the year the world discovered Wikileaks, I’m going to take a slightly less high and mighty stance and go with it’s the year the music video became interesting again (at least for the purposes of this article).
We all gushed over the stunning efforts from...
4 tags
Cyber Silence
So we all heard about how Kim Kardashian, Usher, Lady Gaga & co were committing digital suicide and going silent from December 1 until they raised $1 million to help the ‘Keep a Child Alive’ campaign for World Aids Day, right? Well yesterday the good news came through that the money had been raised and the celebrities have been resurrected and can tweet again! Happy Days! But not...
3 tags
Best of the Internetz
Social media gets a conscience
A new social media site dedicated to charities launched to the public this week. Allowing you to follow charities by interests, the site gives you an easy way to track what the charities are up to and donate accordingly. Still in early stages but this will be one to watch. http://www.jumo.com/
Slam Champs announced
Technology can be confusing and overwhelming and...
November 2010
13 posts
3 tags
Wikikicks
Sneakerpedia Trailer from Sneakerpedia on Vimeo.
This is one of those ideas that you go “I can’t believe this didn’t already exist!” Far too simple to be anything but genius, Foot Locker have become the custodians over the Sneakerpedia - an online hub for all things sneakers.
Reaching out to Sneaker Freakers worldwide, the content will be crowdsourced to become...
4 tags
Slam Champs
Technology can be confusing and overwhelming and let’s face it, we already feel like we’re in over our head, without trying to get our head around the myriad of new tools getting released constantly. But what if it didn’t have to be so confusing? What if watching a tech video could be entertaining? Enter Google Demo Slam.
This isn’t new, in fact winners have already been announced but I...
“I think he was expecting to see the above the line poster in a couple of static...”
– How the creative director’s head literally exploded.
I don’t think I’ve ever ever laughed so much at a blog - http://campaignbitch.posterous.com/
Christian Lander - Stuff White People Like →
I was lucky enough to see Christian Lander of Stuff White People Like fame give a talk a month ago at the Sydney Opera House. He was so entertaining in pulling people off their pedestal to make them realise they aren’t as special or unique as they think they are and if you haven’t seen him talk before, I highly recommend you pull up a comfy seat and watch this.
I spread your idea because...
I spread your idea because it makes me feel generous.
…because I feel smart alerting others to what I discovered.
…because I care about the outcome and want you (the creator of the idea) to succeed.
…because I have no choice. Every time I use your product, I spread the idea (Hotmail, iPad, a tattoo).
…because there’s a financial benefit directly to me (Amazon...
“If you have fans or followers or customers, no matter what you do, you’ll...”
– Seth Godin - Alienating the 2%
“Move aside, “Sesame Street” and “Dora the Explorer.” Mothers want preschool...”
– Disney Junior marks a shift to focus on social values rather than education in children’s television
New York Times